As a family owned Scottish company, Apex Hotels operates with a mission to provide chic and stylish, 4 star accommodation across the UK. Ian Springford, a family member and director, as well as owner of Ian Springford Architects Ltd, has been involved with several projects for Apex Hotels such as the Apex International, Edinburgh, Apex City of London and most recently, the Apex London Wall Hotel.

Ian is pleased to discuss his extraordinary experience of being both the client and the architect at Apex Hotels simultaneously, and having to manage expectations as well as relationships on both fronts. (www.apexhotels.co.uk)